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Senior Channel Manager

Telus22 days ago
Calgary, Alberta, Canada
Senior Level
Full-Time

About the role

            Description

Join our SMB Sales team and help us shape the future of partner-driven growth. As a Senior Channel Manager, you will lead and scale a dynamic ecosystem of partners who are transforming how small and medium businesses connect, collaborate, and thrive. In this role, you are accountable for driving aggressive sales performance, cultivating high-performing executive relationships, and delivering an exceptional customer experience. What you'll do

Drive Sales Growth: Accelerate partner sales volumes to consistently exceed monthly and quarterly quotas by developing and executing high-impact channel strategies. Cultivate Strategic Alliances: Build and nurture relationships with key partners across working and executive levels, serving as their trusted advisor and primary point of accountability. Transform Partner Capability: Coach and enable partners to evolve from transactional selling to a consultative, customer-first approach through hands-on coaching and performance management. Enhance Funnel Performance: Diagnose partner sales funnels and leverage performance metrics to eliminate bottlenecks, maximize rep productivity, and boost program adoption. Cross-Functional Leadership: Collaborate closely with Marketing, Product, Pricing, Sales, and Sales Enablement to ensure partners have the required tools, incentives, and go-to-market support Maximize Partner Investments: Oversee channel spend, incentive programs, and budgets to ensure maximum ROI. Optimize Market Coverage: Proactively identify geographic or market coverage gaps; lead the scaling of existing partners and the strategic recruitment and onboarding of new partners to expand market reach. Qualifications Must haves

Recent Telecom Expertise: Proven track record working in an SMB or Consumer sales environment for wireless and/or wireline services Partner Management: Demonstrated experience building and scaling third-party partner networks (e.g., National Retailers, Door-to-Door, Dealers, or Value-Added Resellers). Data-Driven Execution: Strong analytical rigor with the ability to dissect sales funnels and translate data insights into tactical sales plays. Matrix Influence: Exceptional stakeholder diplomacy; proven ability to influence without direct authority and drive cross-functional alignment in distributed environments. Commercial Literacy: Deep understanding of indirect sales models, partner economics, and channel performance metrics.

Great-to-haves

Education: Bachelor's degree in Commerce, Business Administration, or a related field. CRM & Tool Literacy: Proficiency with CRM platforms and advanced partner performance management tools. GTM & Campaign Execution: Hands-on experience with campaign co-design and go-to-market execution within indirect B2B sales channels.

About Telus

Telecommunications

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