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Job summary

Design and build a launch-ready Shopify website for a premium beauty brand, integrating supplied branding, photography, product copy, and application guide. Create a conversion-focused shopping journey that prioritizes the Starter Kit, ensure the guide is delivered after purchase, configure essential e-commerce features, and test and support the launch.

Job details

This role is ideal for a skilled Shopify web developer/designer with a passion for creating premium, conversion-focused e-commerce experiences in the beauty sector. You will be responsible for designing and building a launch-ready Shopify website for a boutique DIY lash extension brand with a curated catalogue of nine products. The project emphasizes editorial design, seamless navigation, and a merchandising strategy that guides customers to purchase a Starter Kit as their entry point, followed by refills and accessories. All branding, photography, product copy, and a digital application guide are provided, allowing you to focus on site design, development, and user experience. The project timeline is 4–6 weeks, with the possibility of future collaboration. Deliverables Design and develop a Shopify website tailored for a premium beauty brand, ensuring a visually compelling and editorial aesthetic. Implement a merchandising and navigation structure that prioritizes Starter Kit purchases, followed by lash refills and accessories. Integrate provided branding assets, product photography, and copy into the site. Ensure the digital application guide is accessible post-purchase via email and QR code. Optimize the site for mobile and desktop, focusing on fast load times and smooth user journeys. Set up essential e-commerce functionalities, including secure checkout, inventory management, and analytics. Conduct thorough testing to ensure a flawless launch and provide post-launch support as needed. Requirements Proven experience designing and developing Shopify websites, preferably for beauty, fashion, or lifestyle brands. Strong portfolio demonstrating premium, editorial e-commerce design. Expertise in Shopify theme customization, Liquid, HTML, CSS, and JavaScript. Ability to translate brand guidelines and creative assets into a cohesive digital experience. Understanding of e-commerce best practices, conversion optimization, and user experience design. Excellent communication skills and ability to deliver within a 4–6 week timeline. Availability for potential follow-up work post-launch. Based in any location; remote work is acceptable. About Twine Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally. Our Mission Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

What you’ll do

Design and build a launch-ready Shopify website for a premium beauty brand, integrating supplied branding, photography, product copy, and application guide. Create a conversion-focused shopping journey that prioritizes the Starter Kit, ensure the guide is delivered after purchase, configure essential e-commerce features, and test and support the launch.

Requirements

Applicants should have proven Shopify design and development experience, ideally for beauty, fashion, or lifestyle brands, and a portfolio demonstrating premium editorial e-commerce design. They should be proficient in Shopify theme customization, Liquid, HTML, CSS, and JavaScript, understand e-commerce best practices and user experience, communicate effectively, and be able to deliver within 4–6 weeks.

Listed skills

• HTML · Preferred
• CSS · Preferred
• Data analysis · Preferred
• JavaScript · Preferred
• Inventory management · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Shopify Website Development
• Shopify Theme Customization
• Liquid
• HTML
• CSS
• JavaScript
• E-Commerce Design
• Editorial Design
• User Experience Design
• Conversion Optimization
• Merchandising Strategy
• Mobile Optimization
• Inventory Management
• Analytics
• E-Commerce Testing

Job areas

• Technology
• Creative & Media
• Art & Design
• Retail
• Software