Designer, Marketing Technology (MarTech)

February 10 2021
Industries Bank, Insurance, Financial services
Categories Marketing, Communications, Public Relations, Project Management, Business Analysis, Information Technology, IT, Marketing, Communications, Advertising, Consultation, Business analyst, Project management, Systems architect, Design, Digital, Media, Graphic Arts, UX, UI, Visual design
Montreal, QC

Desjardins Group is the largest cooperative financial group in Canada, and one of the largest employers in the country. It offers a full range of financial products and services and is home to a wealth of expertise in property and casualty insurance, life and health insurance, wealth management, services for businesses of all sizes, securities brokerage, asset management, venture capital, and secure, leading-edge virtual access methods.

Job Level

NV-10

The Marketing Solutions Administrative Department reports to the Digital Capacity Division, within the Desjardins IT Department. The AD is aligned with Desjardins Group's marketing to ensure technology leadership at an early stage and in the execution of projects. The work is performed in a multi-channel context based on simplification of the client experience. At the crossroads of marketing and technology, the team is made up of technology experts focused on the acquisition and engagement of Desjardins members. Our primary objective is to offer our business partners technological capabilities that combine speed and efficiency in an ever-changing MarTech world. You will be part of a new, rapidly growing, dynamic team that's committed to the quick delivery of tangible solutions to members and clients.

If you are passionate about digital technology and the user experience, and if the terms Cloud, Agility and CRM are part of your day-to-day reality, then your sense of leadership, advice and coaching will make the difference in our rapidly changing context.

The expected contributions vary according to the types of projects associated with Desjardins Group's marketing client.  In particular, your expertise will be leveraged to provide our business partners with technological capabilities that combine speed and efficiency.

This position requires excellent interpersonal skills to interact with business and IT colleagues, an open mind, a strong sense of leadership and a strong ability to work within an evolving team.

General Information on the Position

Main responsibilities

  • Design solution architectures, align the various architecture components and support the other experts involved within the context of large-scale, innovative initiatives and projects.

  • Analyze, develop and recommend functional, organic and technology solutions and priorities. Therefore, in-depth knowledge of the technology as well as the ability to anticipate innovations and optimize work processes are key skills.

  • Advise clients and the various stakeholders on integration and alignment matters, which requires the ability to communicate effectively and to demonstrate a keen understanding of the needs of those concerned. The nature of the files requires in-depth and extensive knowledge in your field.

Additional responsibilities

  • Advise, plan and implement technology solutions pertaining to client acquisition capacities and management of client satisfaction

  • Support and guide clients in analyzing and defining their needs, in determining their aims, and in selecting and assessing the appropriate technological solutions

  • Conduct studies and complete the positioning, feasibility and detailed design phases, and make appropriate technological recommendations

  • Develop, produce and apply conceptual and logic models as well as the design, implementation and integration strategies

  • Ensure cross-sector alignment of the decision-making bodies involved in projects and provide the necessary support and follow-up

  • Coordinate the activities required for ensuring the quality, performance, reliability, availability and continuous improvement of technological systems and solutions

  • Develop and carry out the department's business plan. The department is a key player in Desjardins Group's digital shift

  • Implement innovative solutions development and management practices in order to accelerate the digital shift and facilitate change management as well as talent attraction and retention

  • Help define development requirements and ensure that technology design and execution is in line with business objectives. Ensure the performance, accessibility, efficiency and profitability of the solutions rolled out

  • Play an active role in the implementation, development/upgrading and leveraging of the technological capabilities required to support modern, sophisticated marketing functions and an unparalleled unified omni-channel client experience in a cross-functional context. These capabilities specifically include client satisfaction management, client interaction management, and the development of communication and interpersonal skills

  • In support of members and clients, make comprehensive use of the member/client data ecosystem by growing and enhancing it in accordance with regulatory and legal constraints

Other working condition

  • Number of jobs available: 1

Qualifications

  • Bachelor's degree in a related field

  • A minimum of 6 years of relevant experience

Please note that other combinations of qualifications and relevant experience may be considered

  • For vacant positions available in Quebec, please note that knowledge of French is required

Specific knowledge

  • Knowledge of the marketing technology (MarTech) field

  • Familiarity with Digital Asset Management tools

Desjardins Cross-sector skills

Action oriented, Collaborates, Customer Focus, Innovation

Key competencies for the job

Communicates effectively, Tech savvy, Work processes

Work Location

Complexe Desjardins Montréal

Apply now!

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